Every industry has its own jargon, which can sometimes sound like its very own language to outsiders. Newsrooms are littered with it. If I said: “Can you re-nose this copy with a new peg and cut it for a sidebar.” Or: “Back Bench want your story as the splash and turn, it’s on the flat…
Getting to know Jo Willey Media – some frequently asked questions
Who is Jo Willey and what is Jo Willey Media? I love storytelling – and help companies – and individuals – find their story and tell it in the best possible way. Here is my story. Q: Who is Jo Willey and what is Jo Willey Media? A: Well, I am Jo, I’m a mother-of-one and…
Media Pitching Tips You Can Start Using Right Now
Want to know the secrets of a great PR pitch that will start to get you results straight away? As a journalist, I have deleted tens of thousands of PR pitches and press releases. So here are six of my quick tips that will help you stay out the deleted items and get you some…
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