Do your email pitches get ignored? Are you never quite sure what to write or how much to write to pique the interest of your target journalists? Don’t worry – here are my insider insights to help nail your email pitch and get your story read by journalists every time. You might also like: Top…
Top Tips Video 5: Email or call?
In this Top Tips video, I am giving some insider insight into that dreaded decision all PRs stress about – whether to pitch by email or phone. And if you do decide that picking up the phone is the way to go – I’ve got some great pointers to help you. You might also like:…
Top Tips Video 4: Storytelling
Storytelling tips? From a journalist who has written thousands of them? Sound good? There is nothing I don’t know about how to tell a hard-hitting story. Here I give you a back-to-basics reminder of what to include in your press release to tell an impactful story that journalists will love. You might also like: Why…